Social Media Services
social media.
we speak social.
Our top-notch social media team in Florida comprises writers, analysts, strategists, and content producers committed to delivering high-quality, budget-friendly campaigns on Facebook, Instagram, Linkedin, Twitter, YouTube, Snapchat, and Pinterest. This West Palm marketing firm’s social media methods will interest your target audience and generate a return on your investment.
This entails developing winning social media profiles, performing audience research, building audiences, producing monthly social media calendars with images, videos, and text, and tracking how those calendars are used. Your social media presence may be kept up by the BoardroomPR social media team on sites like Facebook, Instagram, LinkedIn, Twitter, and YouTube, and TikTok. In order to interact with the appropriate audiences and use the appropriate material, we must design a plan. Then, starting from that moment, we will routinely generate and manage your pages. In order to choose or produce the ideal content, including images, videos, and graphics, we first construct content calendars.
We will also monitor online traffic attempts and the discussions on your website and work with you to respond. In addition, we oversee sponsored marketing initiatives that generate actual client leads. Every month, you’ll receive a thorough report that includes all the crucial data points that allow us to adjust our target markets and message while ensuring a return on our investment.
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Fantastic service and consistently great product. Creative Director Felipe Calderon is talented and very responsive to all design and multimedia client needs. First class all the way.
Andrew Maurodis
platforms we manage.
Facebook, LinkedIn, Pinterest, Twitter, YouTube, and Snapchat. Images and videos with various captions can be shared on the Facebook network. Our digital content for your company portrays it in the best possible light.
Your viewers may join the community that we create. As a consequence, individuals become more involved and excited about your company. We may run advertisements for your company on this platform. Instagram is a well-liked platform, particularly with younger visitors. It is only an app for sharing photos and videos with various imaginative features. For your company, we can run advertisements on websites similar to Facebook. Several Instagram features could interest your audience. With the help of these details, we, a top West Palm public relations firm, will create exciting material for you.
LinkedIn is an excellent platform for exchanging professional content and making connections. With peer marketing, business networking, and recruiting young professionals for your company, we can help. LinkedIn has several alternatives for sharing content, much like Facebook. Creative freedoms enable the production of fresh and exciting content. For your team to network with other professionals, make contacts, and create more leads, BoardroomPR can manage the executive team members’ LinkedIn sites. On Pinterest, individuals may find inspiration for any endeavor. We might create graphics and trade photographs of your company’s products or services. To encourage visitors to look at your website more, a link will be provided. Buyers will locate your products or services more easily using such informative content.
Utilizing sites like Snapchat, you may interact with younger customers. Its 24-hour stories are perfect for quickly distributing different types of content at different times. We can broadcast serialized stories to appeal to younger audiences. We will also let them know where the signal comes from using your location. Using Twitter, we are able to send out short captions in a matter of seconds.. Video and images are also included. We can create compelling content that will compel readers to want to see more. Our material and your company keep them engaged. For your videos to be shared with other platforms and people, submitting them to YouTube is a great idea.The videos we produce will be able to show the history of your business. You will also describe your products or services and discuss your mission and vision. These detailed films allow viewers to see an inside look at your company.
Ways we #TurnUpTheVolume:
1. Content Creation
2. Performance Social (a.k.a Paid Advertising)
3. Analytics Reporting
Video Production for Social Media
Video must be one of the main elements of a successful social media strategy. A user-interactive experience that will clearly and successfully communicate your story is being worked on assiduously by our top West Palm video production team of multimedia specialists. Additionally, Facebook and Instagram actively push video content, which increases video interaction. According to studies, a clip might be 600% more successful as a marketing strategy than using print and direct mail.
Social Media Community Management
For the most significant outcomes, responding to inquiries immediately and participating in dialogues is crucial. The best marketing minds in West Palm Beach participate and thoroughly observe all events. Since clients are more likely to purchase goods and services from well-known businesses, it is essential to strike up discussions in order to establish rapport, credibility, and confidence with your audience. Aside from Instagram and Facebook, these platforms’ algorithms encourage companies to engage with their users. Your posts have a better chance of appearing higher on users’ timelines the more engagement they receive.
Paid social media and Lead Generation
More than posting alone will be required because unpaid social media marketing’s organic reach is dwindling. These social media networks include advertising options, but not all are appropriate for all types of businesses. Given that they are knowledgeable about the social media platforms that are most effective for advertising your company, our staff can help you create an inexpensive and effective budget. The Facebook Pixel may be used to retarget website visitors and create custom audiences, zip code targeting, city targeting, and lookalike audiences.
Competitive Analysis
Our reputable Florida public relations specialists may track the competition for you. We will let you know what they are doing, not doing, and everything in between since a top West Palm public relations company knows how to stay competitive.
Analytics + reporting
The firm will closely monitor our efforts to see how your audience is responding and where we should focus. Our social media and website performance assessments inform you of the return on investment while also pointing out what is and is not feasible. We measure conversions, check for trends, and examine audience behavior. In order to evaluate our results and determine what should be done moving forward, this is an essential component of the campaign. We chart and graph media usage patterns to track audience expansion, participation, and website visits.
So how do we do that? We listen.
At BoardroomPR, we know social media. We elevate our clients’ social media platforms. From crafting your Facebook, LinkedIn, Instagram, Twitter, YouTube Channel, corporate blog, or other social media presence, or improving what you already have, we make your social presence consumer-friendly and media-ready. We work with your executives to grow your social media presence, build an audience, and maximize engagement.
Month to month, you tell us your marketing goals and we develop creative content strategies that are likely to get you the desired results. From vivid imagery to eye-catching animation to customized graphics, we integrate the latest social media trends with top-notch multimedia software to generate content that gets your audience engaged.
And, let’s not forget video. Social media platforms prefer them to photos. Why? Because their users (your target audience) like them better, too. Studies show that a clip can be up to 600 percent more effective as a marketing tool than print and direct mail combined. Videos are the perfect way to captivate your audience and tell your story.
Performance Social a.k.a Paid Advertising
The organic reach of unpaid social media marketing continues to decline, so simply posting won’t make the cut.
We help you compete on social media.
However, just because the main social media networks offer advertising options, not all are a great fit for every business. We identify the right social media networks to advertise your business and put together a realistic budget that’s going to help you see the desired results. Along the way, your brand builds its presence. Your message gets delivered. Your influence is extended in ways unheard of generations ago.
Plus, we keep an eye on the competition. We’ll tell you what they’re doing, what they’re not and everything in between.
Quality over quantity.
We produce paid social media campaigns that are likely to get high-quality results from the audience you’re targeting. We work with you in identifying your target audience on each platform so we can create an engaged following for your business that’s comprised of your biggest supporters and potential customers.
We push them along the sales funnel.
We utilize the Facebook Pixel, the company’s advertising service, and your customized lists to market to your website visitors, current and past clients and prospects with creative social media ads.
Analytics Reporting
The importance of social media reports continues to increase as businesses invest more and more in social media. Our analyses not only demonstrate ROI, but we also show you what’s working, and what’s not; we pinpoint trends, study audience behavior and track conversions.
It doesn’t stop there.
We go beyond reporting the data; we study each post and part of the campaign to make adjustments for better performance.
Reputation Management
While BoardroomPR is a top South Florida crisis management firm, we don’t want you to get to a point where you need us for that. The best way to avoid a crisis is to be proactive. By managing your online reputation, we know how to protect you and your company from crises born out of miscommunications, oversights or client frustration. By handling situations as they arise and always maintaining an awareness of what your audience values, we are able to help you avoid crises. Sometimes clients can become frustrated and leave a comment or a review that is less than ideal for your company’s image. We know how to handle every situation uniquely to provide an outcome with both a happy customer and a maintained reputation for your company. Clearing up miscommunications as they arise is always better than waiting for a situation to spiral into a full-blown crisis.
Competitive Analysis
Type your name into Google. What are the results? You want to maintain a social media presence that reflects the reputation that you have worked so hard to create. By optimizing our team of expert SEO consultants, we know how to make sure that your best assets are the first results that clients see. As a top South Florida SEO company, this is something we take very seriously.
We constantly monitor your competitors’ social media presences so that you don’t have to. By keeping up with social media trends and maintaining an awareness of current events, we know how to keep your social media fresh and engaging. We’re always striving to be ahead of the curve, so that you can stay ahead of the curve. Contact us today for a free competitive analysis so that you can see your position in your social media market.
